Amidst all the extraordinary geo-political buzz of world leaders gathered in New Delhi for the G20 Summit, hosted below the Indian presidency, a nonchalant image of UK Prime Minister Rishi Sunak grabbed headlines for an altogether totally different — albeit superb — motive.
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Within the image, as you possibly can see above, UK PM Rishi Sunak is seen interacting with college children on the British Council in New Delhi on the sidelines of the G20 Summit. What’s significantly fascinating about this image is how Sunak is seen sporting a boAt headphones, a reality highlighted by Aman Gupta, CEO and co-founder of boAt, a made-in-India headphones, wearable and life-style merchandise model.
Gupta shared Sunak’s image with the boAt headphones on his private Instagram deal with, captioned “Bharat mein aapka boAt boAt Swaagat.” Gupta was resharing Sunak’s Instagram images from his pit-stop on the British Council throughout his weekend go to to the Indian capital for the G20 Summit.
The submit sparked viral reactions on social media, with a number of Instagram customers noting the “punny” message by Gupta, reacting in sort. “boAt onerous,” mentioned one consumer, “Aapki boAt me dum hai” mentioned one other; “Bharat mein boAt chal raha hain,” commented a consumer, whereas one other mentioned, “Waah..kya boAt h!” A number of individuals additionally remarked on the advertising and marketing acument of Gupta.
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Established in 2015, boAt has rapidly develop into a power to be reckoned with within the audio and wearable gadgets section in India. A proud Make in India model, in a sequence of tweets boat’s Aman Gupta celebrated a milestone in January 2023 — when boAt grew to become the primary Indian model to fabricate over 1 crore wearable merchandise in India inside a 12 months. This image of Rishi Sunak sporting boAt headphones is one other instance of boAt’s acumen and ambition to remain on prime of the sport.